Being a big coffee drinker I've always been disappointed with the shop bought coffee available here....coffee beans and ground coffee especially. To be fair I'm based out in the sticks so don't have access to the Buenos Aires offerings.
So bad is the standard of 'real' coffee I've had to make do with Nescafe brand of instant which is always available in the two chain supermarkets we have here...La Anonima and Vea. I used to drink Nescafe in the UK so am familiar with it. However the price they charge for it here is extortionate compared to the likes of the UK...we're talking three times as much!!
The other week we were in Dia where I usually ignore the small coffee section they have as all that it contains is the usual crap Cabrales or Artisan instant. However a new Dia branded instant coffee jar caught my eye so I took a closer look.
The Produce of Colombia looked interesting, the colour was dark and the price of 122 pesos for a 100gr sealed the deal. I have since bought a further three jars as I can't stop drinking it....it's fabulous!!
If you are into coffee I recommend you give it a try.